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Raziq Rauf's avatar

It's so funny. I was so tempted to do the Chipotle challenge and talked about it on a podcast (negatively). I'm still halfway between should've and glad I didn't.

Thanks for the shout-out!

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Sarah Lavender Smith's avatar

As someone who is hooked on following Jamil and the experience unfolding there, I would add the context of the world right now to explain “why we need it.“ It is just a wonderful, soothing antidote and uplifting picture of the human spirit during the relentlessly bad and frightening news, capped off by this week’s plane crash. Also, as someone who has seen the ultra scene change dramatically over the last two decades, I’m also hooked on the homegrown dirtbag feel of it. Who would have expected a corporate-created challenge in an urban setting, on a quarter mile of sidewalk, to feel that way? But it does. And I love it.

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